Meet our team!

Daniel Messinger

Sierra Canyon School (2018)

Having been an integral member of Hoops with Heart since its inception, when older brother Ben went off to college, Daniel stepped into the role of President. As President, Daniel has taken Hoops with Heart to new heights. Highlights have included bringing the #1 ranked high school basketball team in the nation to Sara Coughlin Elementary School to provide a basketball clinic for the students, and leading the social media campaign that helped Hoops with Heart win the Lakers Youth Foundation’s $5000 grant for the month of January 2016. This was culminated by Daniel accepting the grant at center court during halftime of a Laker game. He looks forward to continuing to grow Hoops with Heart both in terms of number of children impacted, as well as geographical reach.

Ben Messinger

Founder & Chief Executive Officer
UCLA (2019) / Sierra Canyon School (2015)

Born in Tarzana, California, Ben grew up loving basketball from the very first day his grandpa gifted him a basketball, took him to the park, and taught him how to shoot. He founded Hoops with Heart as a sophomore in high school, envisioning it as an organization that could bring valuable mentorship and sports equipment to children at local underfunded afterschool programs. After capping off his high school basketball career with a state championship, Ben began college at UCLA in the fall of 2015. He continues to play a large role in the leadership of Hoops with Heart, helping organize donation events and enrolling new scholar-athlete mentors.

Eli Adams

Vice President
Sierra Canyon School (2017)

Eli was born in Encino, California and has been an avid sports enthusiast and participant as long as he can remember. He has been an active member of Hoops with Heart since 2013. A current senior at Sierra Canyon High School, Eli has earned a role as Hoops with Heart's Vice President, bringing his passion for sports, a natural business sense, and his enterprising spirit to the organization. Eli has been an instrumental to Hoops with Heart, because his innovative approach to fundraising, exceptional leadership skills, and various connections through his keen business mentality. He is motivated by a desire to provide underprivileged youth with the same types of athletic opportunities he has enjoyed most of his life. Eli plays Varsity Baseball and is an Honor Roll student.


Robbie Feinberg

Harvard University (2019)
Sierra Canyon School (2015)

Born in New York City, Robbie played Varsity basketball all four years of high school and helped Sierra Canyon win the State title in 2015. He is also a two-time San Fernando Valley all-star. Hoops with Heart allows him to bring his vibrant energy to the court, sharing his knowledge of the sport he loves with kids. Robbie is a current member of Harvard's basketball team. You can view his Harvard basketball bio page here.

Ethan Schuchmacher

University of Arizona (2018)
Sierra Canyon School (2014)

Ethan started playing basketball in third grade. Ethan has the unique ability to rally his teammates and an unwavering loyalty to his team. His creative approach to fundraising helped take Hoops with Heart from its infancy to where it is today. Ethan feels fortunate to have found a way to connect his love of basketball with community service through his work with Hoops with Heart.